Curated pack
Freelance and agency toolkit
A practical set of briefs for clarifying client requests, setting expectations, identifying risks, and starting work with less ambiguity. Use the set as a starting point, then choose the smallest brief that supports the decision in front of the team.
Marketing and campaigns
Social media campaign brief
Plan a social campaign that fits each platform, invites useful participation, and can be published and moderated responsibly.
45 min · Standard
Marketing and campaigns
Email campaign brief
Plan an email campaign that reaches the right subscribers with a clear message and dependable delivery.
45 min · Standard
Marketing and campaigns
Paid acquisition landing brief
Create a landing page that matches the ad promise, helps the right visitor decide, and measures valuable conversions.
45 min · Standard
Marketing and campaigns
Product launch campaign brief
Coordinate the story, assets, teams, and launch-day decisions needed to bring a product change to market.
45 min · Standard
Presentations and pitch decks
Investor pitch deck brief
Build a clear investment case that explains the opportunity, shows credible progress, and makes the funding ask concrete.
45 min · Standard
Presentations and pitch decks
Sales presentation brief
Create a sales presentation that reflects the buyer's situation, demonstrates relevant value, and leads to a concrete next step.
45 min · Standard
Presentations and pitch decks
Product presentation brief
Explain what a product does, why it matters to this audience, and what they should do next.
45 min · Standard
Presentations and pitch decks
Internal strategy deck brief
Frame an internal strategy decision with clear evidence, real choices, resource implications, and accountable follow-through.
45 min · Standard
Presentations and pitch decks
Conference presentation brief
Develop a memorable conference talk with a clear idea, credible evidence, accessible delivery, and useful follow-up.
45 min · Standard
Illustration and visual assets
Product illustration brief
Commission a product illustration that explains one idea clearly and works naturally within the interface.
45 min · Standard